A study by psychologist J. Philippe Rushton found creativity to correlate with intelligence and psychoticism. Another study found creativity to be greater in schizotypal than in either normal or schizophrenic individuals. […]
It is often useful to explicitly distinguish between creativity and innovation. […]
Daniel Pink, in his 2005 book A Whole New Mind, repeating arguments posed throughout the 20th century, argues that we are entering a new age where creativity is becoming increasingly important. […]
Three patterns may exist between affect and creativity at work: positive (or negative) mood, or change in mood, predictably precedes creativity; […]
On the other hand, some theorists have suggested that negative affect leads to greater creativity. […]
According to Isen, positive affect has three primary effects on cognitive activity:Positive affect makes additional cognitive material available for processing, increasing the number of cognitive elements available for association; […]
Creativity is a mental and social process involving the generation of new ideas or concepts, or new associations of the creative mind between existing ideas or concepts. […]
Business Analysis Estimate likely selling price based upon competition and customer feedback Estimate sales volume based upon size of market and such tools as the Fourt-Woodlock equation […]
Idea Screening The object is to eliminate unsound concepts prior to devoting resources to them. The screeners must ask at least three questions: […]
In business and engineering, new product development (NPD) is the term used to describe the complete process of bringing a new product or service to market. […]